Services for Schools

We offer a range of solutions to playgroups, preschools, primary and secondary schools. Whether the aim is to increase enrolment or to establish/improve reputation, we are ready to partner.

Who would benefit from our services?

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Education organisations interested to enter or expand in the Hong Kong market

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Start-up schools (fewer than 2 years in the market)

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Established schools seeking to strengthen or improve business, reputation and/or presence through market insight and strategic recommendations

What do we provide?

General audit

Evaluation of current business plans/ operations including website, curriculum documents, policies and procedures, school tours/admissions activities, marketing materials, current community, staff qualifications, communication with specific recommendations to enable specific goals to be met.

Marketing audit

Analysis of positioning/branding, assessment of school’s marketing and admissions activities, comparing them with best practice and closest competitors, aiming for maximum efficiency in your marketing spend identifying opportunities to improve performance. Working with our partners, we can advise on the best use of digital marketing and social media, and the integration of these into wider strategic marketing plans. Our PR programmes designed in conjunction with experts in the field will help you to spread the positive messaging of your school. We will support you to select the right messages for the right advertising campaigns and help implement systems for monitoring effectiveness.

Admissions audit

Analysis of admissions procedure, including application periods, assessment/offer schedules, priority categories and selection criteria. We’re able to advise on best practice compared with closest competitors. We can identify gaps between actual and ideal composition of student body and make recommendations.

How we work:

  • Complimentary initial consultation to discuss exact requirements

  • Multiple on-site visits
  • Customised market research – focus groups, interviews, surveys, mystery shopping, etc

  • Initial written report on findings
  • Staff training/workshops
  • Dedicated client services team
  • Final written report
  • Post-project regrouping and review

Why work with us?

We will take the time to understand your situation, and provide cost effective recommendations you can instantly implement to help your marketing, admissions and development teams thrive.

  • Depth of market knowledge and insight
  • Relationships with local media
  • Breadth of experience in education, marketing and business development
  • Personalised, dedicated client services
  • Focus on client’s long-term success

See what our clients have to say about our work

Our Process of Work

PLANNING

IMPLEMENTATION

DELIVERY

Admissions Consulting Services Guide

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